Tuesday, November 27, 2007

BrightCove changes Business Model

Among the video upload sites I have used brightcove, Jumpcut along with Youtube. It looks like BrightCove is changing its business model considering the email i got today reproduced below:

Key takeaway:

Beginning December 18, 2007, we plan to end support of direct consumer uploads to Brightcove.TV. As a result, you will not be able to upload new videos to Brightcove.TV after December 17, 2007. But videos you have already uploaded to Brightcove.TV will remain available on the site and through your Brightcove.TV channel. Videos you have embedded in other sites and blogs will also continue to play.


Dear Brightcove.TV member,

Beginning December 18, 2007, we plan to end support of direct consumer uploads to Brightcove.TV. As a result, you will not be able to upload new videos to Brightcove.TV after December 17, 2007. But videos you have already uploaded to Brightcove.TV will remain available on the site and through your Brightcove.TV channel. Videos you have embedded in other sites and blogs will also continue to play.

If you have a Brightcove Platform or Network account, which means you use the Brightcove Console, then you will still have the option to promote videos on Brightcove.TV.

Brightcove.TV will continue to be a guide to great video from Brightcove media and business partners. The site will have new videos added to it daily from these partners and these videos can be saved as favorite videos in your channel.

If you work for a media company, marketer, non-profit, or business and are looking to purchase the Brightcove platform to publish and distribute video on your own site, please visit the Brightcove Products Overview section of our website.

We appreciate your interest in Brightcove and apologize for any disruption this change may cause you.

Sincerely,
The Brightcove Team

3 comments:

Jonathan Trenn said...

Shashi

This seems to be commonplace now. What we once saw as being 'for the people' became too difficult to monetize. It's their loss.

David Runnels said...

ya this is very commonplace for evey one now.
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