UPS - brand destroyed in my mind by the last mile inefficiency
UPS_The_Last_mile_destroys_the_brand, originally uploaded by shashiBellamkonda.
What do I think of a company that efficiently transports a 1lb package for me 2800 miles coast to coast from Sunnyvale . CA to Gaithersburg MD but fails in the last 3 miles to do justice to its brand by making a efficient delivery ?
This is the second time that this happened to me that the driver never came to my door …
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What do I think of a company that efficiently transports a 1lb package for me 2800 miles coast to coast from Sunnyvale . CA to Gaithersburg MD but fails in the last 3 miles to do justice to its brand by making a efficient delivery ?
This is the second time that this happened to me that the driver never came to my door …

